Spot UV Printing
Spot UV is one of the many specialty printing techniques used to produce impactful packaging to differentiate brands/products from each other.
Like lamination, it increases the perceived quality of printed items. This technique can be used to enhance key elements of your packaging such as;
· Logos
· Slogans
· Artwork designs
· Images
Note that spot UV ‘printing’ is a misnomer, as it is a coating technique as opposed to a printing method.
UV printing applies ultraviolet (UV) light to white card stock or color-printed paper products. The UV light cures the varnish applied to the printed material to produce a glossy finish to any design element
This coating targets specific areas/spots of the printed product to seal their color in, produce an attractive sheen, and protect the surface against moisture and other types of wear and tear.
The use of spot finish is also to create a diversity of textures on a printed surface for a dramatic, eye-catching effect.